Our client is a major pharmaceutical company in India.
The company launched a flagship livelihood programme aimed at increasing the income of 20,000 small and marginal farmers by 50% over the next three years in areas of Alwar (Rajasthan) and Dhule (Maharashtra).
This initiative will establish Farmer Producer Organisations (FPOs) and promote climate-responsive practices, crop diversification, digital solutions, and agricultural value addition. The company aims to scale this initiative to reach 30,000+ farmers over the next decade through a tech-enabled approach in collaboration with government and private partners.
OUR APPROACH
Sattva’s support includes technical advisory and programme management, focusing on:
- Strategic Guidance – aligning programme execution with project objectives
- Conducting Training of Trainers (TOT) sessions to enhance the project team’s skills in training facilitation and value chain analysis in areas such as:
- Farming as a business
- Value chain analysis
- Partnerships
- Documenting case stories and best practices for management insights
- Establishing partnerships to enhance market access and government support.
OUTCOMES and IMPACT
The project targets significant outcomes over three years:
- Income Increase: A 25% increase in the average annual income of 20,000 farmers
- FPO Establishment: 100% establishment of FPOs with year-on-year revenue growth
- Yield Improvement: 100% of farmers showing annual agricultural yield increases
- Income Diversification: 100% of landless farmers increasing real income through diverse sources by year three.
